The adaptive reuse of an historic landmark that spurred long term investment in the Camden Waterfront.

Dranoff Properties spearheaded the renaissance of the Camden Waterfront, now heralded as one of the region’s top corporate, civic, entertainment, cultural and residential destinations. The iconic Victor, known affectionately as the ‘Nipper Building’ and listed on the National Register of Historic Places, was originally built to be the anchor building for the Victor Talking Machine Company. Built in 1911-19 and gutted and rebuilt in 2002-04, it is home to 341 light-filled luxury studio, one-, two- and three-bedroom loft apartments, The Victor has truly refined waterfront living. Adding to The Victor’s intrigue and charm is the fact that it retains many of its most compelling original details – including oversized industrial windows, concrete ceilings and mushroom columns.

Project Details

Construction Type
Adaptive Re-Use of an Historic Structure, Mid-Rise Building
Primary Use
Luxury Loft Apartments and Retail
Number of Units
Parking Spaces
Total SF
525,000 SF
Retail Use
The Victor’s Pub, Market Street Bistro, Market Gourmet, Rita’s Water Ice, Susquehanna Bank
Project Cost
$60 Million


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